New Apple Device: Will it Lure Bill Gates out of Retirement?

A few days ago, I blogged about the second generation ebook reader. I was referring to the new device that is being announced by Apple tomorrow.

The Wall Street Journal quoted Apple Execs, who are giddy with glee about their new device. Giddy? Content providers are also reacting the same way. Besides Apple, the winners are users out there and all the book, newspaper and magazine publishers, who were struggling with a digital business model.

It's the OS
The key thing is that Apple began this journey years ago with some critical developments. First, it was all about taking an Operating System (OS) and making it mobile friendly (iPod, iPhone).  Lots of naysayers have ignored this key move. It is the OS here that is strategic. Hardware can be copied. Software and great UI design is much much harder to mimic.

Second it was building two content related ecosystems, iTunes and then the AppStore. No other AppStore has come even close to Apple's success and iTunes remains the gold standard for music distribution.

So now Apple is about to launch a new device with great content and you have a recipe that will crush all comers. Who wins? You do. Students, Soccer Moms and even business people be carrying one soon.

Apple is on a roll right now. Google is a few laps behind (on Mobile) and we keep waiting for a response from Microsoft. It makes one wonder when Microsoft Founder Bill Gates will need to come out of retirement.

Setting the Record Straight on Apple Macs vs PCs. User Experience Trumps all

While at Gartner, in December 2006, I started talking about the shift I made on the home front from Dell PCs to Macs. There was a simple reason I made the shift. My Dell PCs were great, but I was spending too much time maintaining them. Too much tinkering. Another reason was that I wanted an easier way to manage photos and videos of our kids without going to the extreme of Photoshop.

The home shift to Macs was easy and we never looked back. Of course, I have many friends that just love to tinker with PCs and Windows. They won't admit it, but it is a borderline hobby. For many IT people, they have made it a career of keeping PCs tweaked and running.

Jump ahead to 2010 and why are so many Apple Macs showing up in Corporate settings, often paid for by the employee? There must be a reason for it and there is. It is called user experience.  In fact, the user experience on a Mac is so good and relatively trouble free, that when faced with the need to support Apple Macs, most IT Departments only offer a user supported Wiki (community support). What, no dedicated IT people to tinker with the MacOS? Nope. The latest generations of Macs just work. No tinkering required.

For the most part, Windows requires lots of tinkering (note, this is an opinion). Windows 7 may fix that, but right now that is still an unknown. It is also important to point out that Microsoft knows all about user experience. Just look at MS Office and Outlook, both gold standards on user experience. Ask any Mac user what they run on their machine for creating documents and presentations and 9 out of 10 will quickly answer "Microsoft Office".

Going forward, users will decide how they want to consume information and what types of devices they want to use to do so. This will go far beyond the current Mac vs PC discussion. Tablets appear poised to make a comeback and a majority of end-users around the world have a mobile device, not a PC. There too, it is about a positive user experience.

If you have any doubt about the importance of User experience, let's talk about the device that has taken the world by storm: the Apple iPhone.

The Unstoppable Force Called Users

A blog post from earlier this year, republished here for all to see:

The Unstoppable Force called Users

There is an unstoppable force at work (in enterprises) called users. Users are deciding how they want to use technology to solve problems and they are taking action. In a previous blog post, I discussed three CIOs who are beginning to adapt to this. Today, I will briefly discuss users.

Yesterday was a major day for Apple users all over the world: an updated OS Release called Snow Leopard. While there is news about this release (see Gartner First Take), what is more interesting is how users are dealing with these and other related technology issues.

In many companies around the world, bands of users are supporting each other regarding how they use their Macs at work. Besides the fact that many of these users feel so strongly that they purchased their own Mac, the real story is how they support each other through discussion forums, wikis and even short emails.

In the last 24 hours, the story that has surfaced with a few of my co-workers is how easy it was to connect their Snow Leopard enabled Macs to our Email Server (Microsoft Exchange) with no help from anyone within IT.

There are also even more examples of users who jumped the gun and migrated to Vista themselves and those users support each other. Now it is happening with Windows 7 as well. See a related blog post from Gartner Fellow David Mitchell Smith.

This is signaling a trend with users. Technology like computers, OSs and applications are becoming less complicated and users are no longer afraid (to take risks). Savvy CIOs are getting in front of this trend (the empowered user) and are adapting their workplace policies (giving up some control, but also, by being more flexible, gaining some back).

Macs may not overtake Windows in enterprises anytime soon, but the iPhone 3G and 3Gs have exploded into the enterprise, because of demand by users. As I stated to some of my former co-workers who use Macs,may the force be with you.