Thursday, March 18, 2010

The Apple iPad: The Game was over before it began.

In previous posts, I predicted that the iPad would be a huge hit. Many were skeptical in the press. Order taking just started last week (the unit hasn't shipped yet) and sources told the Wall Street Journal that hundreds of thousands of iPads have been ordered.

Where are all the orders for the look alike devices? The truth is Consumers are much smarter in 2010 than they were in May 1990, when Windows 3.x was announced. The iPad isn't even shipping yet and it has already won.

Of course, it isn't the iPad itself that is the difference. It really is the Operating System, the User interface and the applications and content that you can put on it that are the difference makers. Put simply, the iPad and it's brethren the iPhone/iTouch offer a superior user experience. They delight their users.

So the game is over before it has even begun. It will be interesting to watch which vendor makes a counter move, but they have mountains to climb and few have done their homework like Apple has on this product. Clearly, Steve Jobs and team have every right to be giddy with excitement.

1 comment:

  1. Well said. The pre-orders show the strong degree of trust Apple has earned with its customers. The customers believe the iPad will give them the same kind of experience they have using iPhones and iPods. And you know they fully expect a killer selection of free and paid goodies via the App Store (and beyond) to further validate their iPad purchase every day for the life of the product.